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Vegan Beauty Addict gives first impressions of Splat Naturals Vegan Hair Dye

Vegan Hair Dye

Jessica Kilbury (aka @veganbeautyaddict) is a Los Angeles based beauty blogger that specializes in Vegan and Cruelty-Free products. She is best known for her striking hair color(s) and honest opinions on all of her reviews.

We teamed up with Jessica to bring a Splat Naturals YouTube review that also includes her first impressions of our newest collection.

Jessica achieved a vibrant and bold blue hair color by mixing Blue, Navy Blue, and Teal from the Splat Naturals collection. She also used Splat’s Lightening Bleach Kit to bleach her dark roots.

Her review/tutorial is very useful with tips and tricks on bleaching and dyeing hair on yourself.

Check out her YouTube video above as well as her final look that is ON FLEEK AF.


How to: DIY Pink Hair - How to Get Pink Hair

Ever wondered how Instagrammers get the perfect pink hair? Ever get scared to experiment with your hair? Ever admired Kim Kardashian’s bubblegum pink hair or Kylie Jenner’s pastel pink hair? Sometimes, it can get a little scary doing it yourself but with our guidance from our in-house hair color gurus, we’ll show you how to do the perfect DIY Pink Hair!


Step 1: Drop the Perfect Base for your DIY Pink Hair

Blonde Base for Pink Hair

Having the perfect base is the most important step in dyeing your hair pink. The more platinum bleach blonde you are, the higher chance you’ll have flawless pink hair. To view our Bleach Blonde Tutorial, click here.


Step 2: Prevent Skin Stains by Applying Petroleum Jelly or Coconut Oil

The pros always apply coconut oil or petroleum jelly on the hairline, ears, behind the ears, and neck to prevent the skin from staining.

TIP: If you’re worried about staining your tub or sink, you can apply a thin layer of petroleum jelly on your tub or sink!

Step 3: Part your hair in 4 sections and work it!

Make sure your hair is clean and dry. After parting your hair into four sections (two in the front and two in the back), clip them up with hair clips so that you can focus on smaller areas of your hair. Wearing gloves, take one section and apply your desired pink shade from root to tip, leaving ¼ an inch away from the scalp to avoid staining. It is recommended to take about one-inch wide strands to apply color evenly. Make sure to fully saturate the hair strands by massaging the color in with your fingers, or with your applicator brush. Repeat until all sections of your hair are fully saturated! Wait about 30-45 minutes.

 Pink Hair

Step 4: Rinsing

After the processing time, rinse your hair with cool water away from your face. For long-lasting color, some people actually skip shampooing their hair and go straight to conditioner (but that’s up to you!) Make sure to rinse your hair until the water runs clear.  The most exciting part of DIY Pink Hair is seeing the final results of your hair after rinsing, isn’t it?


Step 5: Maintenance

Maintaining your new DIY pink hair is not too hard. Most colorists advise using protein treatments and deep conditioners to keep hair healthy as well as using sulfate-free shampoo and conditioner. Colorists also advise to not shampoo your hair often and to use dry shampoo to keep your locks fresh longer.


If you have any questions, feel free to call us directly at (951)738-8595 or email [email protected].


Want to share your look with us? Feel free to tag us and add #splatsquad for a chance to get featured on our social!


See you there!

How To Get Blue Hair - DIY Blue Hair Dye

Splat Blue Hair

How To Get Blue Hair

There are many not so pleasant stories from people attempting to get blue hair and end up green, or beauty adventurers achieve blue hair, but it eventually becomes green. Why is that? And how do you maintain it??? Let’s go over what you need to do before and after!

Getting blue hair and maintaining it is quite a commitment! It is a long process and takes a lot of patience.

Blue Hair: What Do I Need to Do?

Before applying your blue hair dye, your hair needs to be lightened to a platinum blonde (almost white). To read our tips for bleaching, click here.

Make sure you don’t have any yellow or orange tones in your hair! If you do, your hair is guaranteed to turn into a sea green because

 Blue Hair Base




To achieve platinum blond hair, you will most likely need to bleach your hair multiple times.


Ok, Platinum Blonde, CHECK! What Next?

Before you apply that gorgeous blue color, make sure you’re not allergic to it by doing a skin test!

Then, apply either petroleum jelly or coconut oil on your skin around the hairline, neck, and ears to prevent skin stains.

 USEFUL TIP: If you’re worried about staining your shower, you can prevent this by also applying oil on your shower/tub. You can use any inexpensive kitchen oil such as canola or vegetable oil. After you’re done with the whole coloring process, simply wipe off.

 Make sure to have gloves with you too for the dyeing process unless you want “Smurf” hands.

Once that is done, TIME TO COLOR! When applying the dye, make sure you fully saturate the hair to get the best blue hair. You can leave in the dye for about 30-45 minutes and rinse.

How To Maintain Blue Hair

Most crazy color hair dye is semi-permanent hair dye, which means it’ll fade quickly, especially if you wash it often. This is common for all semi-permanent hair colors. What most avid beauty adventurers do is:

 Blue Hair

-Try using a dry shampoo to skip washing your hair. Our experienced bold hair influencers say they wash their hair about 2-3 times a week

-When you do wash your hair, sulfate-free shampoo and conditioner is A MUST! Avoid shampoos that contain sulfate or promote volume.

-Use a deep conditioner at least once a week. Your hair will be dry from bleaching, so you want to keep those gorgeous blue locks healthy by keeping them hydrated!


-Use a leave-in treatment to keep your blue hair looking healthier

-You can also use a color-depositing shampoo to increase the duration of your blue hair


Alright, folks, that is the GIST of it! It may sound like a lot of work, but it’s actually not that bad once you get the hang of it!

Blue Hair 

If you have any questions for us, feel free to let us know! Contact us by emailing [email protected] or call 1-866-SPLAT20! 

Splat True Hair Color Campaign - Colorful Hair

Splat Colorful Hair


Featuring Ali Caldwell, Studio Singer and Artist @iamalicaldwell

Featuring Kat Redner, Fasion Photographer and Martial Artist @Martialkat

Splat True Color Web Series Episode 1


Upcoming Premiere! Watch and chat live with other viewers as this upload is shown for the very first time.

Hair is part of every person’s identity so what does colorful hair mean? The answer to that can be an endless array of expressions. Splat is diving deeper into the meaning of colorful hair by going one-on-one with talented influencers from YouTubers to martial artists who identify themselves not only with their talents but with their colorful hair as well.

This month, Splat will be launching a campaign called #TRUECOLOR. This campaign is a mini web series of interviews with inspirational influencers discussing true identity through their “True Color”. In the web series, each influencer will be talking about what they do, why they do it, and of course, how their colorful hair is part of their true identity.

Bold hair color is not just a hair trend. In a way, colorful hair is turning into a lifestyle in which we actively choose to express ourselves. Colorful hair is a commitment we make for ourselves simply because we feel that it is our #TRUECOLOR. When someone makes the decision to change their hair color, there is usually a reason behind it whether it may be a new chapter in your life or a change in yourself. We want to hear those stories and share them.

If you have a story, send them over to [email protected] or call 1-866-SPLAT20 or simply post them on our social sites with #TRUECOLOR and #SPLATSQUAD.

Can’t wait to hear them! 


How to Bleach Hair - Splat DIY Hair Bleach Kit

Alexis Jelenich

Ever wondered who this cool girl is using our Splat Hair Bleach Kit? Her name is Alexis Jelenich and she’s one hell of a cool model with her iconic platinum blonde pixie cut. Not only does she look unique with her edgy and fierce looks, but she is one of the most down to earth people we have ever worked with. She describes herself as “a quiet creator, another stranger from the Internet”. She’s been using Splat’s Hair Bleach Kit for the longest time now to achieve her platinum hair and we’re going to tell you how to do it.

How To: Splat Hair Bleach Kit

Bleaching your hair may seem difficult with the many questions you may have, but we are here to answer FAQ with using Splat’s Hair Bleach Kit.

Splat’s Hair Bleach Kit has everything you need to get started: Lightening Bleach Powder, Splat Oxide, Shampoo, and Conditioner. The bleach in this kit is a volume 30, which is not strong enough to ZAP your hair into straw but will lighten it a few levels with the appropriate care.

What the heck does bleaching do?

When you Google it, bleaching is a process that opens up the cuticles of the hair for the bleaching agents to penetrate the hair and to dissolve the natural pigments aka melanin. This will leave your hair lightened with either yellow or orange tones (depends on what color your natural hair is). Usually after this process, your hair is more porous, which means your hair will better absorb moisture or color. The results are permanent.

I’ve Never Bleached Before!

If you are a first timer, the Splat Hair Bleach Kit will be simplest for you, so no worries! We do not recommend bleaching if your hair is extremely dry and brittle. BUT FIRST, it is recommended to use some nourishing hair mask before bleaching to ensure strength of your hair. After using a nourishing mask, rinse and dry completely before applying bleach. Be sure to read all instructions included in the box before starting the process.

How Long Do I Leave It For?

We get this question quite often: “how long do I leave the bleach in my hair?” The answer is: “it all depends on your hair goals and the health of your hair!” When using Splat’s Hair Bleach Kit, always respect the timing in the instructions. You should never wait longer than the listed timing in the instructions (40 minutes or less). During the bleaching process, be safe and check on your hair every 5-10 minutes.

The darker your hair is, the longer the process of lightening it is. For those who have naturally dark hair (from black to dark brown), you may want to bleach your hair a 2nd time, depending on what your desired hair result is.

WTH? Why is My Hair Orange/Yellow?

Once you are finished with the first round of bleaching, your hair will have brassiness which means it will have yellow or orange tones. You can neutralize the brassiness with a toner or violet shampoo (This is what Alexis does!).

Tips for After Bleaching

  • Use color-safe shampoo and conditioner (even if you don’t have color). Color-safe shampoo helps closes the cuticles of the hair
  • It is also recommended to use a deep conditioner or nourishing mask 1x a week
  • Leave-in treatment/conditioner is a MUST
    • You can reapply leave-in treatments on dry hair to help maintain moisture
    • Avoid yellow or orange tinted hair products such as oils and other hair care. This will prevent staining the hair

Crap, I Over Bleached Hair My Hair! What Do I Do?

If hair is over bleached, it cannot hold color or moisture. That is because the hair is over processed and damaged which permanently opens the cuticle of their hair, causing it to lose its ability to hold moisture and color. If this happens, we recommend using protein treatments and nourishing masks while avoiding heat.

If you’re still nervous about changing your hair, you can always email us with your questions at [email protected]! <3 We got you!

San Diego Comic-Con 2018 - Splat's Top Cosplay Picks

SDCC Deadpool Cosplay

San Diego Comic-Con 2018 excited fans by reporting new information with trailers revealing Fantastic Beats 2 Footage, Venom new footage, and more. What’s exciting about San Diego Comic-Con is not only the reveals, demos, and announcements, but the attendees as well. They celebrate their passion for comics, television, movies, and more by not only attending this con, but dressing up in cosplay for it as well.

SDCC Zoolander Cosplay
Photo by J. Rulison (IG: @jrulison)

In the beginning of Day 1, there were not many cosplayers, but Jrulison was able to shoot a few of all ages. In the light blue hair, is Bulma from Dragon Ball Z which brought nostalgia from the 90s. Then you have a well done Deadpool cosplay (compared to many we have seen in the past) with all accessories, weapons, and battle details of wear. There were also a few kids enjoying San Diego Comic Con by running around, play fighting while wearing their favorite costumes. Another fun aspect of observing cosplayers would be their own rendition of a character. Here we have a female version of The Joker from the Batman series. Lastly, there was a fun pair of cosplayers who switched sexes in characters: a male Tinker Bell and female Peter Pan.

SDCC Cosplayer
Photo by J. Rulison (IG: @jrulison)

Throughout San Diego Comic-Con 2018, there were many astonishing news. Andrew Lincoln who plays “Rick Grimes” of The Walking Dead has confirmed that he will be leaving the show after Season 9 during The Walking Dead panel. It was explained that he would have to leave his family to film in Georgia every year and it was difficult to do so for about a decade. Another reveal that was very exciting was the Aquaman trailer. It seemed that the most exciting part of the trailer was a sneak peak of Aquaman in a costume that resembled very much like the classic costume from the comic book series, which included green and orange scales. Fans reacted excitedly for this preview.

Beautycon LA 2018 - Splat Hair Color VIP experience

Splat Hair Color VIP Booth

Beautycon LA 2018 was one of the best Beautycon Festivals by far. Beautycon LA took place on July 14-15 in South Hall of the Los Angeles Convention Center from 12 pm to 6 pm (10 am for the Early Bird Attendees). Before the doors had opened for the Early Bird attendees, there were lines wrapping around South Hall, waiting excitedly for the official announcement of entry.

Multiple large booths were set up throughout the hall for the public to enjoy. Each booth had its own unique design with different forms of entertainment from photobooths, to games to win free product. This year, BeautyCon LA had a brand-new section called “K-TOWN” specifically for Korean Beauty companies. Multiple companies and influencers from the Korean Beauty world had flown out from Seoul, South Korea just to attend Beautycon LA.

A-List celebrities attended Beautycon LA such as Kim Kardashian, Snoop Dogg, and Drew Barrymore. Kim Kardashian took the main stage on Sunday along with Moj Mahdara, the CEO & Co-Founder of Beautycon, and discussed how Kim made history within the beauty world upon her online launch of KKW Beauty. Her five-year-old daughter, North West, watched her mother’s panel in the front row and saw “what mommy does” for the first time. Kim Kardashian and her daughter had a big day at Beautycon LA with their matching hairstyles.

Splat was part of Beautycon LA exclusively in the Talent Lounge. The Talent Lounge is a VIP area where all talent such as celebrities, bloggers, YouTubers, models, and other influencers get to meet with other brands and people to network or to simply make friends. Each brand is situated on a bar top that is set up in rows where they can gift samples or products to the VIP attendees. We had an awesome time meeting everyone and cannot wait for next year’s Beautycon LA.

Anime Expo 2018 - Splat is Anime's Ultimate Hair Color!

Anime Expo 2018

Splat Hair Color helped sponsor Anime Expo 2018 and had a lightbox placed in Kentia Hall of the convention center. The lightbox artwork was hand-drawn digitally by the artist Leighton Tsai. There, we hosted an online giveaway for Anime Expo 2019 4-day passes and of course, some Splat products (winners to be announced soon!).

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Red and Blue Hair Dye - 4th of July Hair

Splat 1 Wash Hair Dye

July 4th Independence Day is this week and we cannot wait to hear the crackling of fireworks and the gathering of family and friends. Our team if definitely celebrating this national holiday with fireworks, barbeques, refreshing iced lemonade, some shades, and of course, hair color! Wear your patriotic colors on your hair! Our #SplatSquad members are dyeing their hair to patriotic colors like blue and red. If you don’t want to commit to those bold hair colors, there’s always the fun 1 wash you can use which washes out with warm water. The colors we recommend are: Red Pop and Bolder Blue. You can find these fun and bold temporary colors at all major retailers such as: Wal-mart, Target, Rite Aid, Walgreens, and CVS! Find a store near you!

Since it’s July 4th this week, let’s have a quick recap of our country’s history with fun facts:

  1. Thomas Jefferson was the one who first drafted the Declaration of Independence. 
  2. It was a coincidence that Thomas Jefferson passed away on July 4, 1826

  3. Another coincidence: 2 other presidents died on July 4th (James Monroe and John Adams). 

  4. In 1801, the White House Celebrated Independence Day for the very first time. 

According to statistics, about 150 million hot dogs are consumed for this national holiday. That's a lot of hot dogs!

Ever wondered why Americans celebrate July 4th with fireworks? That’s because, during the first celebrated Independence Day in the year of 1777, it was said that Americans had gathered to watch the sky brightened in celebration of the new nation.

Now that we have a little background of this patriotic holiday, how will you celebrate Independence Day?